Elen Rivas reveals a unique way Diamond Boutique's Limitless Bra can be worn - this style is perfect for underneath a one shoulder dress Ex-WAG turned underwear model Elen Rivas has unveiled a new bra which is tipped to revolutionise women's underwear.
Frank Lampard's ex unveiled Diamond Boutique's Limitless Bra, which will be on sale in Tesco and has been described as the most innovative lingerie ever.
The bra comes in several parts, including two cups and a selection of straps, giving the wearer the power to create their own 'DIY style' bra.
Each cup features 24 hook positions and the back strap another 28, which is said to offer limitless ways of wearing it.
Miss Rivas last month signed up as the body of Diamond Boutique, a range of lingerie by entrepreneur and star of The Apprentice Michelle Mone which is being sold through the supermarket giant.
The bra took over 12 months to make, will be available in black and nude in sizes 32-38 A-D, and will cost just £16.
Ms Mone said the bra was a ‘must have’ garment for every lingerie drawer.
'These days fashion is so experimental, it’s often a hassle finding the right bra for the right outfit, any girl will tell you,' she said.
Miss Rivas - who until recently was known as Ms Rives, revealed last month she took the modelling work in order to support herself since the couple's split nine month's ago.
She has previously complained about how she has had to rein in her lavish lifestyle by cutting down on the amount of champagne she drinks and that she has to shop at cut-price high street store Primark because she is worried about saving money.
Miss Rivas is now living with her daughters, Luna, four, and two-year-old Isla, in a six-bedroom house that Lampard has bought for £2.85million overlooking Chelsea Harbour.
They ended their seven-year relationship in February this year after he was linked to other women. As part of their split, he also agreed to pay maintenance for their two children.
But she has claimed she is struggling to adjust to life as a single mother but says that her impoverished upbringing has helped her cope.
Diamond Boutique’s Limitless Bra is available from Tesco and www.tesco.com/clothing.
source: dailymail.co.uk